Terms and Conditions

1. The Information We Gather

We collect information about you in the following ways:

A. Information you voluntarily provide us

  • We collect and maintain information that you voluntarily submit to us during your use of the Sites and Services. For example:
  • when you register for a Site, you may provide us certain information including your name, email address, screen name, password, demographic information and the topics that interest you;
  • to engage a Site's social networking function, you may add to your profile by providing information about your interests. For example, your profile may list your favorite foods or movie;
  • if you sign up to receive a newsletter, enter a contest or participate in social networking activities, you may provide us contact information (e.g., email or physical address);
  • if you purchase a product or service, you may provide us your credit card information; and
  • you may provide us with Personal Information in the course of email, customer support interactions and surveys.

You can choose not to provide us with certain information, but this may stop you from gaining access to a Service or limit the features that you can use. For more information, please see the How We Use Your Information section below.

B. Information we collect through your use of the Site.

As you use the Site and Services, certain information may also be passively collected. Through cookies, pixels, beacons, log files and other technologies, we may collect information about how you use the Site and the Services. For example we may determine through an IP address that a particular computer or device is located in New York City and we may use this information to deliver advertisements promoting New York City-based businesses. This information allows us to deliver more helpful information, programs, tools and advertisements. Please see the Cookies and Targeted Advertising sections below for more information.

C. Information we receive from third parties.

We may also combine online and/or offline information received from third parties with the information we have already collected from you via our Sites and Services. The third party information is used for a variety of purposes including to verify other information about you (e.g., verify your mailing address to send you requested products or services) and to enhance the content and advertising we provide to you.

2. How We Use Your Information

We will use your Personal Information in the ways described below or described at the time that the information is collected.

A. Advertising.

We believe that advertising is more interesting to you when it is relevant. Accordingly, we customize the advertisements that you see based upon: (i) the information that you provide us (e.g., age, gender, stated interests and other information in your profile); (ii) geographic location information, which we may determine through your IP address, from your mobile device, or other ways; (iii) data we receive from third parties or; (iv) your visits on the Sites or use of Services (commonly referred to as "Behavioral Advertising"). Please see the Cookies and Targeted Advertising section below for more information on the use of cookies and the information collected for Behavioral Advertising. We may use your Personal Information to deliver customized advertizing to you on this Site, on other websites and on other digital and offline media channels.

B. To Provide the Sites and Services.

In general, we use your Personal Information as necessary or appropriate for purposes including to:

  • administer your account;
  • register you and provide you access to the Site or Services;
  • respond to inquiries or requests that you direct to us;
  • fulfill your requests for products or services;
  • send communications and administrative emails about the Sites or Services;
  • personalize and better tailor the features, performance and support of the Sites and Services for your use;
  • send you promotional/marketing information, newsletters, offers or other information regarding opportunities and functionality that we think would be of particular interest to you;
  • improve the quality of the Site and the Services, and
  • analyze, benchmark and conduct research on user data and user interactions with the Site and Services.

3. Cookies and Targeted Advertising

We will use your Personal Information in the ways described below or described at the time that the information is collected.

A. Cookies, Web Beacons and IP Address Information

"Cookies" are small pieces of information that a website places on your browser when you visit that website. We may use cookies to provide you with a more personal and interactive experience with the Sites and Services. For example, we may use cookies to control what advertisements you see, the sequence of advertisements and to make sure you don't see the same advertisement too many times. For contests or sweepstakes, we may also use cookies in order to track your progress and the number of entries in some promotions. For polls, we may use cookies to help ensure that an individual can't vote more than once on a particular question or issue. We do not store Personal Information in any cookies on your computer.

B. Targeted Advertising

Companies we work with may use cookies for purposes including understanding Web usage patterns of users who see advertisements on the Sites, controlling the sequence of advertisements you see, making sure you don't see the same advertisement too many times, determining your interests and tailoring advertisements and promotions based on those interests.

For example, if you read an article about a particular topic on the Site, we may use cookies from a vendor to later serve you an advertisement for a product related to the viewed article. These third-party vendors may connect information about pages you visit on our Sites with information about pages you visit on other websites and media channels and show you advertising based on this combined information. The advertisement may appear when you are visiting a different section of this Site or another website or media channel if the website or media channel also has a relationship with us or our vendor.

You can choose to limit Behavioral Advertising on the Sites by visiting http://www.aboutads.info/choices/ and opting-out of cookies placed by those vendors listed. After you opt-out, you will still see advertisements but the advertising may not be as relevant to your interests. If you change your computer, change your browser, or delete your cookies, you will need to renew your opt-out. Our Sites currently are not setup to process or respond to “Do Not Track” settings or signals from web browsers. We do adhere to the Self-Regulatory Principles for Online Behavioral Advertising of the Digital Advertising Alliance (for more information visit http://www.aboutads.info).

C. Information Collected by Third Party Advertisers

Advertisers or other third parties on the Sites may also engage in Behavioral Advertising and use cookies and web beacons in the manner described above. We do not control these advertisers or other parties' use of cookies or web beacons or what they do with the information they collect. Many third party vendors that engage in Behavioral Advertising participate in the Network Advertising Initiative (NAI) and/or the Digital Advertising Alliance (DAA) and abide by NAI and/or DAA principles. If you wish to opt out of participating in advertising programs conducted by NAI and DAA members or learn more about the NAI and DAA, please go to the NAI Opt-Out website and DAA Choice Page and follow the instructions. After you opt-out, you will still see advertisements, but the advertising may not be as relevant to your interests. If you change your computer, change your browser or delete your cookies, you will need to renew your opt-out.

4. How We Disclose Information to Third Parties

We may share your Personal Information with third parties as specifically approved by you or under the circumstances described below. If you do not want us to use or disclose Personal Information collected about you in the ways identified in this Policy, you should not use the Site or Services.

A. Disclosure for legal reasons.

We may disclose and release your Personal Information to third parties: (a) to comply with valid legal requirements such as a law, regulation, search warrant, subpoena or court order; or (b) in special cases, such as a physical threat to you or others, a threat to homeland security, a threat to our system or network, or in any cases in which we believe it is reasonably necessary to investigate or prevent harm, fraud, abuse, illegal conduct or a violation or alleged violation of this Policy or other agreement we may have with you.

B. Agents and Contractors.

We may provide your Personal Information to service providers who work on our behalf or help us to operate our business, the Sites and the Services. Examples of such service providers include vendors and suppliers that provide us with technology, research, and/or marketing assistance; provide services and/or content for sending email and providing customer service; analyze data, serve advertisements on our Sites and Services and on third-party channels; and process payments (including credit card payments). Access to your Personal Information by these service providers is limited to the information reasonably necessary to perform its limited function.

C. Aggregated, Anonymous Information.

We may share aggregated Anonymous Information about you with third parties. Aggregated information is your Anonymous Information that is combined with the Anonymous Information of other users.

D. Contests, sweepstakes and polls.

Some or all of the information collected during a promotions, contest, polls, or sweepstakes (“Promotions”) may be disclosed publicly. It may also be shared with other third parties as disclosed at the time of collection or in the Promotion rules.